Project Details:
Project :
Project Date :
Categories :
Location :
Sydney : NSW - AUS
Clients :
Signs City Pty Ltd
Signs City Sydney Pty Ltd
About the Company
Signs City Sydney is a full-service signage company specializing in the design, fabrication, and installation of custom signs for storefronts, vehicles, indoor/outdoor branding, and commercial use. With a commitment to quality, visibility, and branding consistency, they serve a wide range of clients in retail, real estate, construction, and corporate sectors across Sydney.
Project Brief: Signs City Sydney
Client Website: https://signscity.com.au
Industry: Custom Signage & Visual Solutions
Location: Sydney, Australia
Results & Highlights
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100% mobile-responsive website with strong conversion points
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Consistent branding across digital and print assets
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Over 40% increase in quote requests through ads
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Boosted organic traffic via SEO and keyword-rich content
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Professional brand presence across social platforms and Google
1. Website Design & Development
We designed and developed a fully responsive, SEO-optimized website for Signs City that delivers clear navigation, fast loading, and mobile adaptability. The layout emphasizes services, quote requests, and high-conversion CTAs.
Tools & Programs:
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WordPress CMS
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Elementor Pro
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HTML5, CSS3, JavaScript
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Yoast SEO Plugin
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Google Search Console + Analytics
2. Logo Design & Branding
A bold, modern logo was crafted to reflect the company’s urban identity and trustworthiness. The branding features high-contrast typography and orange-gray tones that convey energy and professionalism.
Tools & Programs:
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Adobe Illustrator
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Adobe Photoshop
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Figma (Concept Prototypes)
3. AI-Powered Marketing Videos
We created short, engaging videos that showcase services using text-to-speech AI narrators, dynamic animations, and branded visuals. These videos are optimized for both social media and website embedding.
Tools & Programs:
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Pictory AI
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Synthesia
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Adobe Premiere Pro
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Canva Pro (for templates)
4. Social Media Management
We launched and managed Facebook and Instagram business pages with a consistent content strategy focused on visual storytelling, promotions, and customer engagement.
Tools & Programs:
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Meta Business Suite
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Canva Pro
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Buffer / Hootsuite
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ChatGPT for captions and copywriting
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WordPress CMS
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Elementor Pro
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HTML5, CSS3, JavaScript
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Yoast SEO Plugin
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Google Search Console + Analytics
5. Facebook & Google Ads Campaigns
We ran targeted ad campaigns to increase website traffic and generate quote requests from businesses in the Sydney metro area. Google Ads focused on high-intent keywords, while Facebook Ads focused on visual creatives.
Tools & Programs:
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Google Ads Manager
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Facebook Ads Manager
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Canva Pro (ad creatives)
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Ubersuggest / SEMrush (keyword planning)
6. Business Card & Flyer Design + Printing
We designed and printed high-quality business cards and flyers to support offline marketing efforts. The print material is fully aligned with the company’s branding and highlights core services.
Tools & Programs:
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Adobe InDesign
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Canva Pro
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Vistaprint / Local Print Vendors (for production)
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Pictory AI
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Synthesia
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Adobe Premiere Pro
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Canva Pro (for templates)
